VP Brands International

The Client

VP Brands International is a leader in spirits production with a 75 years tradition in the industry. The corporation manufactures high quality whiskey, gin and vodka labels. VP Brands International stands for quality above all. All beverages are produced with precise control, from the selection of raw materials all the way to the sales of the final product.

Our Role

Graphic Design, Front-End Development, User Interface Design, Hand Drawing, Video Graphics, Animations.

Multiple Labels Under One Roof

VP specializes in 3 of the 5 dragons. “Huh? Dragons?!”. It’s the industry lingo for Gin, Vodka and Whiskey. Our team has previously designed sites for each one of VP’s labels, but no corporate site for the brand itself. So VP asked us to create its first online portfolio. It was time we give the brand behind the brands its own tone of voice. We started conceptualizing ideas to life.

VP Brands

Modern, Yet Simple

We’ve decided to feature VP Brands International using white space and a bold, clean design. White space can be very valuable in helping break-up content in smaller, stand-alone fragments of information. This also highlights the mobile version of the design. White space typically renders better on mobile devices, where VP’s main customers base lives. As a B2B target audience, we wanted to make a lasting corporate impression, while at the same time keep the website interesting and interactive.

VP Brands clean design image
VP Brands - big Impression image

Short Message.
Big Impression

We’ve tightened the information of the website. VP Brands does not need extensive copy to explain its unique value proposition. Rather, we’ve focused on capturing people’s attention. We’ve distilled the essence to the main keywords, making them the centerpiece of VP’s web design.

VP Brands Video Parallax image

Video Parallax

Anyone who has coded a parallax effect, toped by video animations will agree- it is not an easy job to make the work look flawless. We are proud to master this skill, and many more inspired talents within our team. As our Creative Director says, “great web design leaves no stone unturned”.

The benefit of having a video background in the typography of each one of VP’s labels allows us to tell a story within the story. We wanted to add to the visual experience and impress site’s visitors.

Shhh… it’s a Secret!
(coming up soon)

Virtual reality? A 360 degrees interactive video? VP’s secret room will be revealed soon. Are you ready for the ultimate interactive experience?? Be among the first to have a look!

VP Brands used technologies image

Celebrating our 7th Anniversary!

We’ve been working with VB Brands International for over 7 years now. In 7 years, they have not once looked away. We are so happy and humbled by VP’s trust and loyalty. There have been no dull moments collaborating with such a dynamic, forward-looking company. Thank you for choosing us as your partner. It’s been 7 years and we loved every bit of it!

Technology

HTML5 & CSS3
Mobile Responsive
Back-End and Database Development
Social Integrations
User Interface Design

Fast Facts

75 Years manufacturing tradition
10 Famous labels in VP’s portfolio
8 Weeks from start to finish
86 Markets covered
0 Designers got tipsy
3 Language
versions

We’ve distilled the essence to the main keywords, making them the centerpiece of VP’s web design.