Close cursor

Get in touch
Blog

Blog

Insights, thoughts, industry trends, marketing tips, eDesign news, nerdy stuff, it's all here.

From SEO to GEO : How to Rank in the Age of AI Search

Search queries are becoming more complex and direct, demanding a shift in SEO strategies. Traditional keyword-focused approaches are no longer sufficient. AI-powered search engines now prioritize content that accurately addresses users' specific needs and intent.

eDesign Wins Five Awards at the 56th Annual Jersey Awards

eDesign was awarded 'Best of Digital Media' at the 56th Annual Jersey Awards. We are excited, delighted, and humbled by this recognition. Well done, team!

Choosing the Right Marketing Strategy : Demand Gen vs Lead Gen

By understanding your specific goals, we can create a modern marketing program that integrates the best of demand and lead gen, ensuring that your business attracts and converts customers efficiently.

eDesign Interactive Receives Prestigious Inc. 5000 Ranking for Third Consecutive Year

eDesign Interactive has been included in the Inc. 5000 list for the third consecutive year, recognizing the team as one of the fastest-growing private companies in America.

First-Party Data Strategy for 2024

Embracing a cookieless future is a pivotal opportunity to transform your brand and build more meaningful customer relationships. With third-party cookies on the verge of crumbling into obsolescence, adopting first-party data as the cornerstone of marketing is crucial for staying ahead in this evolving landscape.

Tackling Uncertainty Together

In any website design, marketing campaign, or product launch, there are countless variables at play. To successfully navigate these unknowns we build our project scopes with an allowance for uncertainties.

Prioritizing Long-Term Marketing Growth Over Short-Term Wins

To build a foundation for sustainable growth, customer loyalty, and industry leadership, we advocate for investing in brand storytelling and ensuring consistency across all channels.

Your New Website Is Live. Now What?

eDesign’s director of user experience emphasizes the importance of seeing your site launch as the starting point for maximizing your digital presence. 

Combining Web Design Excellence with Dynamic Marketing Strategies

By incorporating marketing strategies into your website, we ensure that your brand delivers consistent and impactful interactions at every touchpoint. Here's how our team navigates this convergence.

A Dynamic Hub for Community Engagement

CCM's new website reflects the school’s values, supports its diverse community, and enhances user experience.

Challenges Keeping Your CMO Awake at Night

This year, several pressing issues are dominating the agenda: a shift in retail marketing, the persisting economic uncertainty, diverging customer perspectives, the growth of AI, and managing your creative teams. Here's our strategy for navigating the marketing landscape in 2024.

Unlock Online Engagement

An effective strategy is to distinguish your brand by articulating the values embodied in your products and the problems they solve. There's no one-size-fits-all solution; instead, defining your niche market and adopting a focused approach is crucial.

* you shouldn’t miss