Insights, thoughts, industry trends, marketing tips, eDesign news, nerdy stuff, it's all here.
Our philosophy at eDesign Interactive is that a website is an evolving platform that should work in tandem with broader marketing efforts. While Edelman’s site is eye-catching, the real magic happens behind the scenes.
Search queries are becoming more complex and direct, demanding a shift in SEO strategies. Traditional keyword-focused approaches are no longer sufficient. AI-powered search engines now prioritize content that accurately addresses users' specific needs and intent.
eDesign was awarded 'Best of Digital Media' at the 56th Annual Jersey Awards. We are excited, delighted, and humbled by this recognition. Well done, team!
By understanding your specific goals, we can create a modern marketing program that integrates the best of demand and lead gen, ensuring that your business attracts and converts customers efficiently.
eDesign Interactive has been included in the Inc. 5000 list for the third consecutive year, recognizing the team as one of the fastest-growing private companies in America.
Embracing a cookieless future is a pivotal opportunity to transform your brand and build more meaningful customer relationships. With third-party cookies on the verge of crumbling into obsolescence, adopting first-party data as the cornerstone of marketing is crucial for staying ahead in this evolving landscape.
In any website design, marketing campaign, or product launch, there are countless variables at play. To successfully navigate these unknowns we build our project scopes with an allowance for uncertainties.
To build a foundation for sustainable growth, customer loyalty, and industry leadership, we advocate for investing in brand storytelling and ensuring consistency across all channels.
eDesign’s director of user experience emphasizes the importance of seeing your site launch as the starting point for maximizing your digital presence.
By incorporating marketing strategies into your website, we ensure that your brand delivers consistent and impactful interactions at every touchpoint. Here's how our team navigates this convergence.
CCM's new website reflects the school’s values, supports its diverse community, and enhances user experience.
This year, several pressing issues are dominating the agenda: a shift in retail marketing, the persisting economic uncertainty, diverging customer perspectives, the growth of AI, and managing your creative teams. Here's our strategy for navigating the marketing landscape in 2024.