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Fruit Snacks

America’s favorite snacks made with real fruit

About the Client

Promotion In Motion Companies, Inc. (PIM), is one of North America’s leading manufacturers and marketers of popular brand name confections, Welch’s® Fruit Snacks being one of them.

Our Role

Web Design, User Experience, Front-End Development, User Interface Design, Project Management, Web Animation, Product photography.


Welch’s® Fruit Snacks is a delicious, fat-free, gluten-free snack, made with farm-grown fruits, and no preservatives. From the tree to the bag, each serving contains 100% of your daily-recommended value of vitamin C and 25% DV Vitamins A&E.

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Spotlight on Quality

Welch’s® has been turning beautiful fruit, proudly grown on family farms, into delicious juices, jams and jellies for over 140 years! That’s real dedication to quality snacks, real taste, and authentic goodness. It’s the type of conscientious, transparent and committed company we like to support.

It’s no wonder Welch’s® Fruit Snacks are America’s Favorite.

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Mouthwatering Ex­perience Loved by
the Whole

We’ve designed a website that feels fun, fresh and vibrant. Playful animations, big images, and bold colors showcase Welch’s® Fruit Snacks as the wholesome snack that it is. We’ve kept the design simple and authentic.

The visuals are built to appeal to an entire family, but also to young adults, working professionals and consumers on the go. Welch’s® is a yummy snack that puts fruit first. The design shows just that. Gorgeous fruit pieces are bouncing on the screen.

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Product Page

Welch’s® Fruit Snacks comes in three distinct and delicious varieties: Welch’s® Fruit Snacks, Welch’s® Fruit ‘n Yogurt™ Snacks and Welch’s® Fruit Rolls.  We have presented each product with a differentiating color code, fruit bites and nutritional information. Each snack variety has its own charm and visual identity.

What Else?

We have worked with Promotion In Motion Companies, Inc. on different projects. Besides the American and Canadian web versions of Welch’s® Fruit Snacks, we have designed a web page for the launch of a new confection line- Gummi FunMix. Our team has also helped with product photography and digital marketing. As an agency, our services extend way beyond web design and maintenance. We can create anything digital- from interactive campaigns, to product photography, video animations, designing print materials, or really, anything else a business needs.

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Fast Facts
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daily value of vitamin C
hours design work
mouthwatering snacks varieties
snack boxes flown across the pond for a fashion photo-shoot
kilos Welch’s® Fruit Snacks consumed during brainstorming
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fans follow the brand on Instagram