K -express is a Bulgarian chain of self-service restaurants, gourmet markets and fast food stands serving homemade cooking. The chain provides the convenience of speed, freshly prepared ingredients and healthy meals. K-express came to us for a digital makeover. As inspiration, they offered us traditional Bulgarian dishes and rich desserts, a finger liking proposition we could not refuse.
We wanted to create a fresh and colorful website with a zest of homemade aroma. Our goal was to find the best way to display K-express’ menu, restaurant atmosphere, as well as integrate corporate information and ways to partner with the franchise. The project also included back-end administrator logins for the blog, active promo codes, interactive location maps and search engine optimization. All of this was carefully packed into a simple to navigate, elegant menu.