Art Direction, Graphic Design, Illustration, Typography, User Experience, Photography Edit, Front and Back-end Development, User Interface Design, Project Management, Hand Drawing.
Credits: Inflexion Interactive/ eDesign
D’Angelico is a guitar brand based in Manhattan, New York. Brand’s story goes back to 1932, when master-luthier John D’Angelico opened his instrument shop in the lower east side. The legendary guitars were strictly hand made in limited quantities and were embraced by leading artists. The guitars remained popular until the 1970’s when D’Angelico past away and his legacy was lost with him… until now.
A Legend Ready to Awake
It’s not every day that a legendary brand is brought back to life. Our team was trilled to be part of the adventure. But how do you go about reviving a legend? We were given the mission to create a presentational website showing the old guitars being manufactured with new technology.
Awwwards Site of the Day
FWA Site of the Day
The Webby Awwards - Best Visual Design Honoree
Forbes E-Volution Awards / Winner in category Design-Aesthetics
Reviving a legendary brand is no small task. We are glad to have been chosen by Inflexion Interactive as a trusted partner for the project.
Inflexion Interactive is a New Jersey based marketing agency that generates real business results for its clients. Combining our teams together insured twice the efficiency, business intelligence and clever branding results. Thanks to Inflexion’s consulting and eDesign’s branding/creative development, D’Angelico was bound to rise on the international scene with a bang.